WHO WE ARE
We are a TRAVEL x BEAUTY brand that serves your daily needs of looking and feeling fabulous on-the-go.
WHAT WE BELIEVE
Life is so full of adventures and F-U-N opportunities, we want to give back the time and space involved in your daily routines, so you can look fabulous while enjoying the limitless potentials of life. Beauty and style are no longer static, but full of actions. All of ZIRUI products center around portability, functionality, while offering high aesthetic values.
HOW WE DO IT
We optimize the beauty experience on the go from two dimensions: space and time. You should ditch your saggy and bulky makeup bags, and switch to fun and interactive ZIRUI modules that can easily be customized and assembled as a whole kit for the needed occasions.
We started with the single most difficult element: liquids, then we are moving on to from center to different directions.
We are making the lifestyle accessible regardless of location.
To read more about ZIRUI's stories, check out the press page.